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A rendering of Goodwill at the Trail’s new concept, followed by a photo of a billboard.
Retail
Meet Greenville’s newest mission-driven shopping destination
Goodwill at the Trail is bringing together three distinct retail experiences under one roof.
Sponsored by

A GIF of attendees at a Collaborators & Cocktails event, 6AM City co-founders Ryan Heafy and Ryan Johnston, and Swamp Rabbit Cafe & Grocery co-founders Mary Walsh and Jac Oliver.
Sponsored
Add to cal: Collaborators & Cocktails (and co-founders)
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Small Business
How a new law addresses liquor liability insurance in South Carolina
SC small businesses are facing closures due to rising liquor liability insurance premiums. A new law hopes to address that.
September 5, 2024
 · 
Danielle Johnson
Two older adults sit on a couch looking at spreadsheets on a coffee table.
Sponsored
Are you factoring Medicare into your financial plan?
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Scenes from inside Boyd Cycling's headquarters, including people working on bike wheels.
Sponsored
Invest Local: Boyd Cycling
An Upstate business has plans to go worldwide — and locals have a chance to invest in its success.
Sponsored by
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City
These are the fastest-growing companies in Greenville
These local businesses landed on the Inc. 5000 list, which ranks them according to percentage revenue growth over the last three years.
August 13, 2024
 · 
Sarah Andrews
GVL_BMW_Humanoid_Robots_AUG2024
Business
Meet the humanoid robots that helped assemble cars at BMW’s Plant Spartanburg
The test took place over several weeks and looked at how humanoid robots can be safely used in automobile production.
August 8, 2024
 · 
Danielle Johnson
A person posing with a new car.
Sponsored
10 terms to know before buying a new or used car
Don’t let financial jargon slow you down when you’re revving up for this big purchase.
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A person holding up a lottery ticket and sign that says "I won!"
Sponsored
Debunking common lottery myths
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Sponsored
Plan ahead: Ho ho host your festive fête at Endeavor
Sponsored by
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Sponsored
Find the best local deals + rewards (for free) with ShopUp
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Latest News
GVLtoday poe mill music
Music
Poe Mill Music is now open in Greenville
Poe Mill Music — a listening space, recording studio, and events venue — is now open.
April 28, 2025
 · 
Stephanie Freeman
GVLtoday Carmella's
Food
Locals’ List: Where to find the best spring-themed sweet treats
We asked for your sugariest, springiest sweet treat recs, and you didn’t disappoint.
April 28, 2025
 · 
Stephanie Freeman
GVL_Dabo_Bananas_APR2025
Culture
The Savannah Bananas say Clemson’s Dabo Swinney gave them the “best speech ever”
Here’s what the Savannah Bananas say they learned in a closed-door meeting with Clemson Head Coach Dabo Swinney.
April 27, 2025
 · 
Danielle Johnson
Volunteer with Mill Village Farms | Photo via @millvillagefarms
Play
35 volunteer opportunities in Greenville
This list of volunteer opportunities in Greenville, SC includes everything from tree planting at Trees Upstate to teaching at The Children’s Museum.
April 25, 2025
 · 
Staff
GVL_Mansion_Monday_Lakecrest_Drive_APR2025
Culture
This Greenville Midcentury Modern home is going viral for its unique features
“This home is more than a residence—it’s a work of art and is a must-see for design lovers and preservation-minded buyers,” the listing says.
April 25, 2025
 · 
Danielle Johnson
GVLtoday Hozier's Yell table rock
Culture
Greenville moments that feel like Hozier’s yell
We’re explaining + giving examples of some Greenville moments that feel like Hozier’s yell
April 24, 2025
 · 
Stephanie Freeman
A clear plastic container holding a large cinnamon bun with white frosting on top. In the background, many people are standing or walking on a tree-lined street.
Live
Farmers markets in Greenville
Pack your reusable shopping bags, because we’ve rounded up farmers markets around Greenville, SC.
April 24, 2025
 · 
Danielle Johnson
A few gifts overlaid on a patchwork background, including a Carharrt lunch box and a jewelry dish.
Sponsored
What to buy for parents: Your 2025 gift guide for Mother’s Day and Father’s Day
Including Oprah’s favorite eye mask and a No. 1 best-selling beard trimmer.
Sponsored by
GVLtoday Table Rock
Travel and Outdoors
Table Rock State Park announces upgrades + improvements
Following the wildfires, Table Rock State Park turned the negative into a positive with trail recovery and increased access.
April 22, 2025
 · 
Stephanie Freeman
GVLtoday Greenville County Schools
Education
Breaking down Greenville County Schools’ proposed ~$1 billion budget
Greenville County Schools’ proposed budget for the 2025-26 school year includes new mental health counselors and state-mandated teacher raises.
April 18, 2025
 · 
Stephanie Freeman