Proposed: Multi-family development proposed for new Cultural Cooridor in downtown Greenville, SC

The development is proposed for 301 College St. and will be reviewed by the City of Greenville’s Design Review Board Urban Panel on Thursday, Jan. 5 at 4 p.m.

Rendering of proposed multi family development in downtown Greenville SC

Proposed for 301 College St. | Rendering by Antunovich Associates for The Beach Company via The City of Greenville

A multi-family residential building has been proposed for the new Cultural Corridor — the property within Academy, College, and Buncombe Streets — in downtown Greenville.

Developed by Charleston-based The Beach Company (the developers of Canvas Lofts on Buncombe Street), the 19-story building will feature:

  • 264 market-rate residential units
  • 2,000-sqft of first floor retail space
  • A rooftop terrace and pool
  • Meeting facilities
  • An exercise area
  • Bicycle storage and repair
  • Parking for 480 vehicles

The Design Review Board Urban Panel will review the proposal on Thursday, Jan. 5 at 4 p.m. — tune in virtually.

Read more in the Upstate Business Journal or access the full plans.

More from GVLtoday
You can just load your TBR (to be read) list, but these challenges and pop-up shops keep it interesting.
The Music in the Woods stage was damaged by Helene in fall 2024, and now the park and its supporters are working to rebuild.
Get your calendars out and start booking your reservations at these Greenville-area eateries offering special dishes, menus, and deals for a limited time during Restaurant Week South Carolina.
Whether you’re plunging into icy water, holding a plank on a Megaformer, or basking in red light, wellness in 2026 is about finding what makes you feel good. With so many options popping up around Greenville, we’re sharing where to try these wellness trends.
Let’s take a look at some stats on the history of snow in Greenville
We saw 2025 design trends come to life at the Hispanic Alliance’s 2025 Homes for the Holiday event.
A new 6,800-sqft indoor golf facility with advanced training technology, six simulator bays, and on-site refreshments is opening soon at Greenville’s Judson Mill District.
The Urban Forest Comprehensive Plan will inventory Greenville’s canopy, shape future tree policy, and invite public input starting in 2026.
We’re looking at the request for proposal to bring in an architect for the project, plus other city halls with features that caught our eye.