Greenville is no stranger to tourists venturing from all over to experience our city, and VisitGreenvilleSC has the numbers to prove it. A sneak peek of the official destination marketing organization’s annual report revealed that this year:
- An estimated $939 million will be spent on hotels, short-term rentals, restaurants, breweries, concert halls, and entertainment venues
- $45.4 million will be generated in tax revenue from hospitality and accommodations
- Across the city, 96,000 hotel room nights will be booked
- Revenue is up 5% overall and 11.4% downtown over last year
- There are 56,000 jobs in leisure and hospitality, up from 48,000 when we wrote this story in 2022
Want to be a tourist in your own city or be a Greenville expert for your out-of-town guests? Explore our City Guide.
