In the age of BookTok and a boom in romance novels, Swoon Booksellers is rolling onto the Greenville literary scene, selling fan-favorite fiction in its little pink truck. The mobile bookstore had its first pop-up event on Saturday, Dec. 14, and it plans to keep popping up around Greenville. The next event is Saturday, Dec. 28 at daydrinkers from 10 a.m. to 2 p.m.
The ultimate goal? A romance-only storefront.
“I created it because I would want to shop at something like this,” founder Lilly Frederick told us. “I hope other people will want to shop, too.”
Bonus: We picked up a copy of “Christmas at Reedy Falls,” a romance novel by local author Elizabeth Sumner Wafler, which we can’t wait to cozy up and read this holiday season.