Wimp Coffee, a local decaf coffee brand, could change your morning routine

Wimp Coffee is launching in Greenville and aims to show that slowing down and smelling the coffee beans is just as important as the coffee grind-er.

GVLtoday Wimp Coffee

Cool beans. | Photo by Kings and Queens Productions via Matthew Smith

Who are you calling a wimp? Matthew Smith wants to create the tastiest decaf coffee brand in the world with Wimp Coffee.

Wimp Coffee is a decaf-only coffee brand that started right here in Greenville. After Smith started his sobriety journey in 2016, he felt that he lost part of his community. He started searching for alternatives, and caffeinated coffee just wasn’t hitting the spot, causing jitters and anxiety.

The search for good decaf coffee started, and it was a struggle. Like all inventors, Smith saw the need for something and decided to make it happen for himself. Thus, Wimp Coffee was born.

You can only find Wimp online for now, and a limited launch starts today. Sit back, relax, and smell the coffee.

More from GVLtoday
Each week, GVLtoday and CLTtoday will recap “Top Chef: Carolinas” with fun facts we’ve learned from our reporting behind the scenes and our pro tips about venues featured in each of our cities.
Help us create a growing guide to small businesses by submitting your favorite local makers, restaurants, and professionals, and sharing this page with a friend.
Watch 14,000 rubber ducks float down the Reedy River.
Episodes in our city will start airing soon, and VisitGreenvilleSC has a list of ways for you to celebrate.
Bookmark this guide for a curated list of events taking place each month that we’re most looking forward to.
Discover and document local species as part of a worldwide effort to track biodiversity this spring.
Community members are invited to help create a massive paint-by-number mural at Goodwill at the Trail during a day of art, shopping, food, and family fun.
From a West Greenville High School update to plans to extend car rider loops, here’s what GCS wants to do.
Sponsored
Whether you’re participating in Record Store Day 2024 or you’re just looking to shop local for some music, we’ve rounded up record stores in Greenville, SC.