Plus, if Greenville had a Thanksgiving Day Parade.
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A message from our team
Happy Thanksgiving, Greenville. We’re scaling back our content a bit through the weekend so that our team can step away and enjoy time with loved ones. We’ll be back to our usual coverage next week!

Where to shop small this Saturday

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Shop ‘til you drop at Augusta Twenty. | Photo by Jenna Carney Photography x Max DiNatale Digital Marketing
Here at GVLtoday, we like to keep things local all year long, but on Small Business Saturday, the rest of the country joins us in our mission to shop small.

Founded by American Express in 2010 and cosponsored by the U.S. Small Business Administration since 2011, Small Business Saturday is an initiative to bring small businesses to the forefront of the holiday shopping season on the last Saturday of November.

This year’s event falls on Saturday, Nov. 29, and we want to make shopping local as easy as possible. This map will allow you to find small businesses in your area.
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There are plenty of spots to support. | Map via American Express

Here are a few that caught our eye:


Psst — do you own a local company? Read our small business coverage or check out these resources to help you participate in Small Business Saturday.

Events

Thursday, Nov. 27

40th Festival of Trees | Thursday, Nov. 27-Thursday, Dec. 25 | 8 a.m.-10 p.m. | Various locations | Free

Drinksgiving | 8 a.m.-3 p.m. | PKL Park | Free entry

United Community Ice on Main | Thursday, Nov. 27-Monday, Jan. 19 | Times vary | Village Green | $12

Elf’d Up | Thursday, Nov. 27-Sunday, Dec. 28 | Times vary | Up on the Roof | Free

Nights of Lights | Thursday, Nov. 27-Wednesday, Dec. 31 | Times vary | CCNB Amphitheatre at Heritage Park, Simpsonville | $12+

Friday, Nov. 28

Greenville Christmas Market | Friday, Nov. 28-Sunday, Dec. 28 | Times vary | Grand Bohemian Lodge | Free

Christmas at the Farm | Friday, Nov. 28-Sunday, Dec. 7 | 10 a.m.-3 p.m. | Arran Farm, Easley | $10+

Disney On Ice presents Jump In! | Friday, Nov. 28-Sunday, Nov. 30 | Times vary | Bon Secours Wellness Arena | $29+

Holiday Pop Up Shop | Friday, Nov. 28-Sunday, Dec. 21 | 11 a.m.-5 p.m. | The Trove | Free entry

How the Grinch Stole Greenville | Friday, Nov. 28-Monday, Jan. 12 | Times vary | Group Therapy Pub & Playground | Free entry

Village Holiday Market | Friday, Nov. 28-Sunday, Dec. 21 | 12-7 p.m. | Mill Village Lawn | Free entry

The Village Christmas Tree Lighting | 7-8 p.m. | Perry Avenue Plaza | Free

Saturday, Nov. 29

Thrifted Finds Market | 12-5 p.m. | The Oxford Barber Co. | Free entry

Holiday Hop & Christmas Market | 3-7 p.m. | Travelers Rest | Free entry
See our full events calendar
Feature your event here, or make a bigger splash

Featured News

Holiday

Happy Thanksgiving to our celebrating readers. If you forgot to thaw your turkey, there may still be some restaurants with open tables. (Kidding Around Greenville)

Civic

We’re thankful for free parking. All city-owned parking is free from today to Sunday, Nov. 30. Park in city garages and select lots and streets while you shop, stroll, and sip.

Asked

Are you part of a turkey trot family, or a mimosas-for-breakfast family? It’s a debate that we’ve seen taking over the internet this Thanksgiving, and we want to help settle it. Let us know how your family spends the morning of the holiday.

Eat

Sourdough is the best overall bread to make stuffing, according to the foodie experts at Food & Wine. Chefs cite its versatility and texture as reasons for using it to create the Thanksgiving side dish. Fortunately, there are plenty of great loaves in Greenville.

Number

$0. That’s how much 94% of patients pay to see a licensed dietitian with Nourish. Find a dietitian covered by insurance and build a personalized nutrition plan — a structured, supportive way to map out your 2026 wellness goals now.*

Finance

Your retirement savings might not be as much as you think after taxes. Avoid surprise tax bills with these key strategies.*

Beauty

LaserAway was just ranked the No. 1 Laser Hair Removal provider by Cosmopolitan — get 75% off select packages for Black Friday and book laser hair removal by a medical-led team who actually listens. Book while the sale lasts.*

Holiday

If Greenville had a Thanksgiving Day Parade

GVL_Thanksgiving_Parade_NOV2025
What did we miss? | Photos by Macy’s Event Media, edited by GVLtoday
Picture this: You wake up Thanksgiving morning, and you plod into the living room to turn on the Macy’s Thanksgiving Day Parade as you eat breakfast and prepare yourself for a day of feasting.

The annual New York City parade has been broadcast since 1924, but we’re turning this tradition on its head by re-imagining it to be entirely Greenville-themed. Step aside, Al, Savannah, and Hoda we’ll take it from here.

Flying high above Greenville

While the Thanksgiving Day Parade is known for flying characters like Snoopy, Mickey Mouse, Felix the Cat, and Tom Turkey, our version would include:
  • Duke’s Mayo
  • A Mouse on Main
  • A piece of Spinx chicken
  • A big cup of Methodical Coffee
  • Reedy Ripit + Stomper the Swamp Rabbit
  • A larger-than-life Stecca bread
  • A PKL Park paddle
  • The Unity sign
The grand finale

The Buy

It may be Thanksgiving, but some of the best Black Friday deals are available today. While everyone else is busy in the kitchen, shop these deals and save big.

🧥 Take 30% off this trendy cropped puffer vest complete with pockets and a collar to keep your neck warm.
🔥 Speaking of staying warm, bring portable + powerful heat to any room in the house with this 4.6-star rated space heater that’s on sale for under $45.
💄 Score $10 off this trio of tarte SmolderEYES shadow liners that double as eyeshadow + eyeliner, allowing you to create a sophisticated look in seconds.
More holiday savings here

Games

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The fun doesn’t have to end here. After reading the newsletter, head over to our games page. Games refresh with new challenges every day at 6 a.m. from crossword puzzle to Sudoku to themed word search.
Let the games begin

The Wrap

I hope your day is filled with parades, turkey trots, great food, and the people you love. Happy Thanksgiving, Greenville.

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