Women, wealth, and the “Great Wealth Transfer”

Women sitting around a conference table in a glass room.
Gender lens investing takes many forms, including investing in companies, funds and other investment vehicles that consider gender in some way. | Photo provided by PNC Bank
Did you know that by 2030, more than two-thirds of wealth in the US will be held by women? It’s part of what industry experts refer to as the “Great Wealth Transfer” — a unique point in time when the Baby Boomer generation will have reached the traditional retirement age of 65 and drastic shifts will occur for those coming into + managing wealth.

Hint: Women (and millennials) are among those poised to benefit. 💵

PNC Private BankSM and its local wealth strategists, like Greenville-based Senior Relationship Strategist Beth Toney, are well aware of what this changing landscape means for women, and they’re on a mission to address the unique challenges women face when it comes to investing + managing wealth.

How women differ

While women’s financial goals aren’t that much different from men’s, their approaches to savings and investment strategies may differ — as may their engagement in financial decision-making + their perception of wealth.

For example, when PNC published a “Millennials and Investing” survey a few years ago, a key finding was that millennial women are more inclined to build wealth through saving than investing, while millennial men are more comfortable with risk and therefore more likely to be introduced to advanced investing instruments at an early age.

In recognition of this reality, PNC Private Bank applies a gender-specific lens to wealth planning and investing, which takes into consideration barriers that might prevent women from optimizing opportunities to build + preserve wealth.

Headshot of Beth-Toney, Greenville-based Senior Relationship Strategist for PNC Bank.

Greenville-based Senior Relationship Strategist Beth Toney, together with other PNC Private Bank advisors and strategists, is committed to empowering women financial decision-makers.

Photo provided by PNC Bank

Boosting empowerment

Another notable distinction among women and millennials when it comes to managing wealth is a heightened interest in responsible investing. Read: a goals-based investment approach that aligns an investor’s portfolio with his or her personal values.

This focus on responsible investing may also ultimately help boost women’s economic empowerment as investors deliberately incorporate gender factors into investment analysis and decisions to positively impact the lives of women + girls.

Are you a woman or millennial looking to navigate this changing wealth landscape? Learn how.*
PREPARE FOR THE GREAT WEALTH TRANSFER
This content was created in partnership with PNC Bank.*

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Friday, Nov. 4
  • Live Music: Vilai Harrington & The Hamptones | Friday, Nov. 4 | 6:30-9 p.m. | Fireforge Crafted Beer, 311 E. Washington St., Greenville | Free | Vilai Harrington + The Hamptones capture their Appalachian musical roots and put a modern Americana spin on it.
  • Silent Disco | Friday, Nov. 4 | 6 p.m. | Peace Center, 300 S. Main St., Greenville | $10 | Rent a set of headphones + dance to the tunes of two DJs.
  • Exhibition: Square Roots | Friday, Nov. 4 | 6-9 p.m. | Greenville Center for Creative Arts, 101 Abney St., Greenville | Free | Sarkis Chorbadjian showcases square-formatted paintings that explore the application + removal of oil and cold wax layers.
Saturday, Nov. 5
  • Duckfest | Saturday, Nov. 5 | 1-9 p.m. | White Duck Taco Airport Rd., 301 Airport Rd., Ste. J, Greenville | Free | Join White Duck Taco in celebrating music, art, and tacos at this fest featuring 20+ vendors and live music.
  • Lake Robinson Day | Saturday, Nov. 5 | 10 a.m.-3 p.m. | J. Verne Smith Park, 2544 Mays Bridge Rd., Greer | Free | Join Greer CPW for a day of celebrating Lake Robinson as a drinking water resource, complete with bounce houses, lunch, kayaking, and more.
  • Prisma Health Run4Life | Saturday, Nov. 5 | 6:30 a.m.-12 p.m. | Caine Halter Family YMCA, 721 Cleveland St., Greenville | $15 | Run the 15th Annual Run4Life 5K Run + 1-Mile Run-Walk benefiting the Prisma Health Cancer Institute.
Sunday, Nov. 6
  • SC Veterans Upstate Salute | Sunday, Nov. 6 | 3-7 p.m. | Fluor Field, 945 S. Main St., Greenville | Free | Join The Greenville Drive + Upstate Veterans Alliance in honoring local veterans with an evening of live music with Colt Ford, an aerial flyover, and more.
  • Santa’s Wonderland | Sunday, Nov. 6-Monday, Nov. 7 | 10 a.m. | Cabela’s, 1025 Woodruff Rd., #H101, Greenville | Free | Bass Pro Shops + Cabela’s invites families to visit Santa Claus this holiday season during the annual Santa’s Wonderland experience.
Plan Ahead
  • 20th annual Greenville Open Studios | Sat., Nov. 12 - Sun., Nov. 13 | Times vary | Locations vary | Free | Explore the studios of 140 GVL-based artists (plus enjoy exclusive demos + talks) during this annual arts event.*
  • Single Parent Resource Fair | Saturday, Nov. 19 | 10 a.m.-12 p.m. | Front Porch Housing, 1433 Cleveland St., Greenville | Free | Single parents can come together at this free event and connect with local organizations that can provide resources and support — register online.*
We have a monthly guide filled with events + activities you can plan for in advance. Click the button below to bookmark ideas for upcoming date nights, family outings, and time with friends.
100+ MORE EVENTS

Pour and tour at Vicario Spirits 🍷

Wine in glasses at a Vicario Spirits tasting
Vicario Spirits is run by local power couple Renato Vicario + Janette Wesley. | Photo provided by Vicario Spirits
Looking for your next weekend adventure? Sip and savor award-winning liqueurs and gin right here in Greer at Vicario Spirits. 🥃

The family operated distillery owns two farms — one in Italy at Villa Sant’Andrea, and one here at home. The Greer farm’s unique tasting experience begins with a tour, where herbs are grown for liqueur making — like French tarragon, lavender + more. 🌿

Guests will experience the Vicario greenhouse + processing facility and indulge in samples, like Botanical Gin and 18 award winning liqueurs, with top quality ingredients from Vicario’s sustainable farm.*
BOOK YOUR TOUR AND TASTING

Weather
  • 74º | Partly cloudy | 10% chance of rain
Biz
  • Borderlands Comics and Games has closed its Laurens Road location (1434 Laurens Rd.) yesterday, Nov. 3, and will reopen in a new 16,000-sqft location (410 S. Pleasantburg Dr.). The store will celebrate its grand opening on Sat., Nov. 12. 💥 (Upstate Business Journal)
Number
  • $85,000. That’s how much money was raised for the Pearlie Harris Center for Breast Health at Bon Secours St. Francis’ 2022 Bourbon for Boobs event. The funds will go towards the center’s efforts to provide women access to mammograms, ultrasounds, and MRIs. 🥃 (Greenville Journal)
Seasonal
  • Larkin’s Sawmill is hosting Brunch with Santa on Sun., Dec. 4. Nice children + their parents are invited to enjoy a buffet featuring shrimp and grits, Eggs Benedict, a cash bar, and other assorted brunch items. Plus, kids can enjoy a reindeer food-making station. Get your tickets.
Cause
  • Give back, but make it tech-savvy. The Salvation Army of Greenville is introducing Kettle Pay, a new donation option that allows donors to give to the red kettles using Apple Pay or Google Pay. QR codes or chips will be affixed to each kettle for individuals to scan. 🤳 (Greenville Journal)
  • GOAT (Great Outdoor Adventure Trips), a youth outdoor program, is hosting the eighth annual Beer and Gear on Thurs., Nov. 10 from 6-9 p.m. at Mountain Goat coffee shop (120 Shaw St.). The annual fundraiser goes towards GOATs outdoor adventures for underserved youth. ⛰️
Legacy
  • Greenville’s Sigal Music Museum namesake, Elise C. Sigal, has died at 89 years old. A native of Pennsylvania, Elise has played a key part in supporting the museums various programs through the Elise C. Sigal Musical Education Program and Fund. Learn more about Elise’s legacy + funeral details. (Greenville Journal)
Award
  • Winners of this year’s Charitable Giving Awards were presented late last month by Community Journals, the Community Foundation of Greenville, and Elliott Davis. The seven local honorees included Furman University President Elizabeth Davis, Jasmine Road, and more. See the complete list. (Greenville Journal)
Announced
  • Show your support for local journalism by joining the GVLtoday membership program. Membership has some awesome perks like exclusive birthday deals, discounts from our online shop, Six & Main + more. Plus, 100% of membership funds help support our local editorsthat’s us, Kyle + Danielle. Learn more + sign up. 💻
Health
  • While hospitals aren’t currently overwhelmed with COVID patients, MUSC Health’s COVID-19 tracking team leader, Dr. Michael Sweat, says now is not the time for indifference. The reason: Science indicates we’re due for a new variant in the coming weeks. Learn more.*
Real Estate
  • In the century-plus since its past life as a bustling cotton mill, Woodside Mill has been restored to its glory and adapted into one-of-a-kind, loft-style apartment homes with modern updates. Think: character-rich spaces + open living concepts redesigned for everyday functionality. Studios, one-, two-, and three-bedroom apartments are available now. 🏡 *
Travel
  • Dreaming up a trip to the Bahamas? This Spanish Wells private cottage might just be your new happy place. It’s steps from the turquoise water, fully air conditioned, and is rated five stars. Book it as a January getaway or the best holiday gift ever for $299 avg/night. 🌊*
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Fact or Fiction: Think you know what prevents hair loss? Think again. 👀

A man faces the ground with his hand in hair.
GVLtoday readers can grab 15% off on Revela’s restorative serums with code 6AMCITY. | Photo provided by Revela
60% of men experience hair loss by age 50. You might think you know what causes it — but do you really?

Test your knowledge. Are these Fact or Fiction?
THIS SERUM CAN HELP

The tale of 10,000 sandwiches 🍞

Volunteers assemble 10,000 sandwiches for local organizations in Greenville, SC

GVL_Sandwich_assembly_GIF_2022
It took volunteers six hours to get the job done. | Videos by GVLtoday
In honor of National Sandwich Day (Thurs., Nov. 3) 200+ volunteers came together to make 10,000 pimento cheese sandwiches for 24 local organizations (think: food banks, schools, soup kitchens, and shelters).

In addition to providing meals to thousands of Greenvillians, the event paid homage to local sandwich icon, Eugenia Duke, the namesake of Duke’s Mayonnaise:
  • The 10,000 sandwiches represent the day in 1919 when Eugenia sold 10,000+ sandwiches in one day.
  • The location, Wychee Pavilion, was the site where the original Duke’s Mayonnaise factory stood.
  • Duke’s donated 100 gallons of mayonnaise for the project, which helped make 156 gallons of pimento cheese, with 1,000 lbs of cheddar. That’s a lot of cheese.
The sandwiches will be distributed to organizations Fri., Nov. 4, and extras will be available to those in need at Feed and Seed (701 Easley Bridge Rd., Ste. 6010) on Sat., Nov. 5. You can pick up a sandwich, no questions asked, 8 a.m.-5:30 p.m.
THE WRAP
Today’s issue was written by Kyle + Danielle.

Editor’s Pick: 690. That’s how many pets Greenville County Animal Care has taken in just the last month. How much do those pets eat? At least 3,000 lbs of foodeach month — through its No Empty Bowls pet food pantry.

With that, GCAC needs your help restocking its supplies, including dry dog food + used towels (bath + beach-sized). Donations can be dropped off at 328 Furman Hall Rd. Mon.-Sat., 12-5 p.m. Interested in other ways to support the animals of GCAC? See other ways to donate + volunteer opportunities.

Missed yesterday’s newsletter? Here’s your guide to the 2022 election in Greenville, SC.

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Editorial: Kyle Steadings, Danielle Johnson, Jessalin Heins-Nagamoto, Kaylee Holland, Ashlea Hearn, Emily Shea | Send us a scoop, question, or feedback.

Sales: Anne Hazard | Advertise with us.


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